Go Go Fish
Package Design
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For this project, I collaborated on the packaging design of an innovative craft beer called "Go Go Fish," the evolutionary IPA by Pinnacle Drinks. Our inspiration stemmed from an ancient fossil discovered in the Western Australian desert region. Drawing from this ancient relic, we crafted an image that portrays the spirit of the Go Go Fish fossil rising gracefully from the bones buried in the dusty desert landscape.


Extreme thirst may cause disorientation 

 


The Go Go Fish social took a differnt during the summer months to a more tropical angle to wet the consumers appetite and keep the campaign fresh.